Business And Charity: Investing In Your Community

Giving back is always a good idea, regardless of the amount or nature of donation.  One great way to give back to those who supported an entrepreneur’s venture is investing in the community.  While there are numerous non-profitable organizations and volunteer groups that help provide for the community’s needs, they simply can’t do it alone and would need the network and resources of businesses.

Investing in the community gives tangible benefits to the business.  If a business gives enough, it can use the charitable deduction on its income tax.  Donating goods and services to a community is a great way to get the word out and promote a business.  Local newspapers might pick up stories in which charitable organizations recognize their donors, which constitutes excellent publicity for the business.  Teaming up with non-profitable organizations and sponsoring their events exposes the business to a greater network.

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Businesses can help communities in simple ways, such as offering products and services at local events, donating to the food bank, supporting a kids’ sports team, offering the use of a delivery vehicle for a local activity, donating a portion of the sales to a chosen charity, or providing a charity group free workspace on one’s office for their meetings.

Going pro bono has an invaluable impact on the community, and businesses have to be aware of this.  Everyone’s a part of the community in the first place, and a person always reaps what they sow.

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Edgar Gonzalez is an entrepreneur and philanthropist based in Santa Ana, California. He acknowledges that the wealth he has is from God and he donates to various communities and charitable institutions. For more updates on business and charity, visit this blog.

Persistence: A Key Ingredient In Building a Business

“When the going gets tough, the tough gets going” needs to be the motto of business leaders because there is a wide variety of obstacles that would impede the road to success. Even the world’s most renowned entrepreneurs did not – or do not – have it easy.

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For instance, Amazon founder Jeff Bezos, who is currently listed as the wealthiest person in terms of net worth, also struggled during the first years of his business venture. While Amazon had initial success after its inception in 1994, the dot-com bubble burst in 2001 led to massive retrenchment and a reevaluation of the business model. 

Bezos and his team powered through, which resulted in Amazon becoming the largest internet retailer in the world and most valuable retailer in the country, a defining force in American culture. 

Until now, Bezos still faces challenges, most notably political issues. But Amazon continues to grow and has even expanded its reach beyond the internet. Just recently, the tech giant has made its presence known in the brick-and-mortar retail industry. 

Bezos has mastered the art of persistence, and it is a trait that every entrepreneur should learn, especially now that the market, which is already competitive, continues to evolve.

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Originally from Mexico, Edgar Gonzalez moved to the U.S. in 1992, where he began his career as an entrepreneur. After taking paralegal classes at Fullerton College, he established a paralegal clinic with his first wife. Presently, he is a resident of Santa Ana, CA, where he has opened and managed a legal service company. See more information about Mr. Gonzalez here.